Rate shopping

What is rate shopping? Definition and meaning

Rate shopping is the practice of collecting and analyzing room rates of your hotel competitors.

In the hospitality industry, rate shopping is performed using a specialised software commonly referred to as a rate shopper.

A good rate shopper, would typically collect and analyze prices from all major OTAs.

How OTA rate shopping can help my hotel?

No matter the size of your hotel, you need to have access to market data in order to set your room prices. A rate shopping software can help you remain competitively priced and stay open for business.

OTA rate shopping can also be used to track the rate parity compliance across the different OTA channels and help you maintain your rate integrity.

Where can I get a free rate shopping tool?

The Hotel Price Reporter rate shopping tool offers rate shopping with free setup, no contracts and no long-term commitment. Customers are allowed to upgrade, downgrade or cancel their plan at any time.