M - Glossary

What is Managing Demand? Managing demand is the act of controlling, directing, influencing, and creating consumer purchasing propensity for a specific point in time.

What is a Maximum Length of Stay (MoS) Restriction? Maximum length of stay restriction is a stay restriction that permits a guest to stay only a certain number of nights.

What are Meta Search Engines? Meta search engines are referral sites that crawl other sites in the hotel industry for the best price or deal.

What is a Minimum Length of Stay Restriction? Minimum length of stay restriction is a stay restriction that dictates the minimum number of nights the person must stay in order to book.

What is a multiplier effect? Multiplier effect is a term meaning that for every dollar that a traveler spends in direct costs to reach a destination, some multiple of that amount will be spent on total products and services during that traveler’s visit.

What is a Must stay restriction? A must-stay restriction is a stay restriction that applies to all reservations that stay over on the night on which this restriction is placed.